When I started Aaliyah in Action, I was a grieving mom trying to turn pain into purpose. I had no idea that we’d grow into a national movement, partnering with dozens of hospitals and reaching families across the country — and now overseas too.

This initiative has truly evolved through the years.

We’re not just packages anymore. We’ve become a system of support — building tools, creating virtual resources, working on training for providers, and standing in the gaps where healthcare often falls short.

This Aaliyah in Action rebrand reflects who we’ve become. It’s more than a new look. It’s a new era — one rooted in community, healing, and action.

Aaliyah’s name started this. But every family who’s reached out, every baby we’ve honored, every hospital that said yes — you’ve grown this with us and I am so incredibly grateful that we have the ability to grow in our offerings and level of support.

I’m looking forward to all this rebrand will bring to our organization and I hope you can share our mission with others you feel may resonate with it! 

XO, 

Liz, Aaliyah’s Mom